SEO
Shopify Breadcrumbs and SEO
Learn how Shopify breadcrumbs work, why product paths can differ, how to add BreadcrumbList schema, and how to audit breadcrumbs for SEO. If your Shopify product pages show something like Home >…
15 min readThe Shopyra blog
Grow your store,
one post at a time.
No growth-hacking listicles. Just things we have measured on real storefronts, written down properly.
SEO
How Shopify SEO Works
Learn how Shopify SEO works, from crawling and canonicals to sitemaps, facets, internal links, and collection architecture. You can build a Shopify store, publish hundreds of products, optimize…
16 min read
Conversion
The Shopify CRO audit: find the leak before you redesign anything
Every few weeks a merchant emails us some version of the same message. Traffic is fine. Ad spend is fine. Sales are not fine. What should they change? The honest answer is that we cannot know yet…
11 min read
Conversion
Does your homepage slider actually convert? What we found in 400 stores
We looked at slider engagement across 400 Shopify storefronts. Most slides after the first are never seen — here is what to do instead of deleting the slider.
4 min read
Performance
Core Web Vitals for Shopify: a practical fix list
LCP, INP and CLS explained in Shopify terms, with the specific theme and app changes that move each metric — ordered by how much they actually help.
4 min read
Conversion
The Shopify product page checklist we run before every launch
Twenty-three things we check on a Shopify product page before it goes live, grouped by what they actually affect — trust, clarity, speed and search.
4 min read