SEO
How Shopify SEO Works
Learn how Shopify SEO works, from crawling and canonicals to sitemaps, facets, internal links, and collection architecture. You can build a Shopify store, publish hundreds of products, optimize…
16 min readTag
#conversion
5 posts tagged conversion.
Conversion
The Shopify CRO audit: find the leak before you redesign anything
Every few weeks a merchant emails us some version of the same message. Traffic is fine. Ad spend is fine. Sales are not fine. What should they change? The honest answer is that we cannot know yet…
11 min read
Conversion
Does your homepage slider actually convert? What we found in 400 stores
We looked at slider engagement across 400 Shopify storefronts. Most slides after the first are never seen — here is what to do instead of deleting the slider.
4 min read
Conversion
The Shopify product page checklist we run before every launch
Twenty-three things we check on a Shopify product page before it goes live, grouped by what they actually affect — trust, clarity, speed and search.
4 min read
Conversion
Urgency without lying: what actually works on a Shopify store
Fake countdowns and invented visitor counts convert — briefly. Here are the honest alternatives that hold up, and the data on what each one does.
4 min read